_____ achieves a nonpersonal stimulation of demand for an organization by unpaid placement of information.
A)Publicity
B)Specialty advertising
C)Point-of-purchase advertising
D)Cause advertising

Question

Quizplus · Accepted Answer

Publicity involves the nonpersonal promotion of an organization or product where the placement of information is not directly paid for by the organization. It relies on media or other channels to spread information, often resulting in a form of endorsement that is not bought, such as news reports, articles, and social media mentions.

_____ Achieves a Nonpersonal Stimulation of Demand for an Organization