XR Motor Company is merging its individual operations into one so that it can offer a standardized product.It also plans to sells the product in essentially the same manner throughout the world.This strategy can best be described as a(n)_____.
A)international marketing strategy
B)orderly marketing strategy
C)global business strategy
D)multidomestic strategy

Question

Quizplus · Accepted Answer

The strategy described involves standardizing and globalizing XR Motor Company's operations and selling its product in the same manner throughout the world, which aligns with a global business strategy. This strategy aims to achieve economies of scale and reduce costs by streamlining operations and eliminating redundancies. It is different from a multidomestic strategy, which involves tailoring operations and marketing to different national or regional markets.

XR Motor Company Is Merging Its Individual Operations into One