Companies such as Dell Computer adapt their Web sites to specific countries.These companies are following a(n)_____ strategy.
A)international marketing
B)orderly marketing
C)global business
D)multidomestic

Question

Quizplus · Accepted Answer

Companies that adapt their websites to specific countries are following a multidomestic strategy, which tailors products and services to meet the specific needs of individual countries or regions. This is different from a global strategy, which emphasizes consistency and standardization worldwide, or an international strategy, which involves exporting products or services to various countries without significant customization.

Companies Such as Dell Computer Adapt Their Web Sites to Specific