By offering a lifetime warranty on its products,Warner Electronics has set itself apart from its competitors.This difference is known as Warner Electronics' _____.
A)private enterprise system
B)competitive differentiation
C)capitalism
D)checkoff

Question

Quizplus · Accepted Answer

Competitive differentiation refers to setting oneself apart from competitors through unique offerings or features. Warner Electronics' lifetime warranty distinguishes it from competitors and makes it stand out in the market. The other options, private enterprise system, capitalism, and checkoff, do not accurately describe the concept of differentiation.

By Offering a Lifetime Warranty on Its Products,Warner Electronics Has