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Effective Small Business Management
Quiz 2: Strategic Management and the Entrepreneur
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Question 101
True/False
Tight cost control;trained,dependable,honest in-store managers can be success factor for a restaurant.
Question 102
True/False
A time frame for achieving objectives is important.
Question 103
True/False
One of the strategic management processes is to establish accurate control.
Question 104
True/False
In a competitive profile matrix,a major strength is given a ranking of 1.
Question 105
True/False
Owners of traditional travel agencies are facing threats from many sides,including the World Wide Web.
Question 106
True/False
Early involvement of the total work force in the strategic management process is a luxury that larger businesses cannot achieve.
Question 107
True/False
Highly successful entrepreneurs are able to communicate their vision and their enthusiasm about that vision to those around them.
Question 108
True/False
A focus strategy is ideally suited to many small businesses,which often lack the resources to reach a national market.
Question 109
True/False
Common bases for a focus strategy include superior customer service,special product features,complete product lines,instantaneous parts availability,absolute product reliability,supreme product quality,and extensive product knowledge.
Question 110
True/False
A sound mission statement needs to be lengthy in order for it to be effective.
Question 111
True/False
A strategic plan doesn't need to be put into action to be complete.
Question 112
True/False
A differentiation strategy works well when buyers are sensitive to price changes,when competing firms sell the same commodity products,and when companies can benefit from economies of scale.
Question 113
True/False
To be effective,a mission statement must become a natural part of the organization,embodied in the minds,habits,attitudes,and decisions of everyone in the company every day.
Question 114
True/False
One of the strategic management processes is to develop a clear vision and translate it into a meaningful mission statement.
Question 115
True/False
A mission statement addresses the first question of any business venture: "Where do I see myself to be?"
Question 116
True/False
Developing core competences does not necessarily require a company to spend a great deal of money.
Question 117
True/False
A company's intellectual capital is likely to be the source of its competitive advantage in the marketplace.
Question 118
True/False
One of the strategic management processes is to translate strategic plans into unachievable plans.
Question 119
True/False
The balanced scorecard is a set of measurements unique to a company that includes both financial and operational measures and gives managers a quick yet comprehensive picture of the company's total performance.