Mass marketing is an approach to marketing that treats each customer in a unique way such as fitting advertising to the customer's profile and needs.
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Q1: The first step in the buying decision
Q2: A user profile defines a customer's preferences,behaviors,and
Q3: The world's largest online movie rental subscription
Q4: One of the keys to building effective
Q5: Personal characteristics of customers,such as age and
Q7: When Chaplin's auto lease is about to
Q8: Customer loyalty is important because it is
Q9: In the consumer purchasing-decision process,virtual catalogs and
Q10: Finding and retaining customers is a major
Q11: Personalization is the matching of services or
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