By increasing customer loyalty,EC companies can achieve each of the following benefits except:

Name: By increasing customer loyalty,EC companies can achieve each of the following benefits except:
Brand: Quizplus
Rating: 4.8 (51 reviews)

Question

Quizplus · Accepted Answer

Increased customer loyalty can lead to lower marketing and advertising costs, lower transaction costs, and lower resistance to competitors. However, it is unlikely to increase warranty claims costs as loyal customers are less likely to file claims and more likely to continue doing business with the company.

By Increasing Customer Loyalty,EC Companies Can Achieve Each of the Following