Potential buyers and investors are most interested in the book value of the asset since it represents the real cost of that asset.

Question

Quizplus · Accepted Answer

Potential buyers and investors are typically more interested in the market value of the asset, which represents what the asset is worth in the current market. The book value, while important for accounting and tax purposes, may not accurately reflect the asset's true value.

Potential Buyers and Investors Are Most Interested in the Book