When you divide your total market based on age and income,it is called

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Dividing the total market based on age and income is an example of demographic segmentation. Demographic segmentation is a common method used in marketing to divide a market into segments based on variables such as age, gender, income, education, occupation, and more. By dividing a market into segments based on demographics, marketers can tailor their messages and products to specific groups and create more effective marketing campaigns. Personality segmentation divides the market based on traits such as values, lifestyles, and attitudes. Benefit segmentation divides the market based on the benefits that customers are seeking, while geographic segmentation divides the market based on geography or location.

When You Divide Your Total Market Based on Age and Income,it