Dividing the market into different segments using certain cities or neighborhoods refers to _____ segmentation.

Question

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Geographic segmentation refers to dividing the market based on geographic criteria such as cities, regions, neighborhoods, and so on. Economic segmentation is based on income levels, buying power, and other economic factors. Demographic segmentation involves dividing the market based on factors such as age, gender, ethnicity, and education. Cultural segmentation focuses on differences in attitudes, values, and beliefs among different groups.

Dividing the Market into Different Segments Using Certain Cities or Neighborhoods