Tinker Toys, Inc.
Tammy is a student at a local university majoring in psychology. She has always been fascinated by toys. So she entered the business area that was her comfort zone - toys. Having done the business plan for Tinker Toys and established the business officially, Tammy is exploring the toy product ideas and its pricing

-Having generated several toy ideas,the next step Tammy needs to pursue in the new product development process is

Question

Tinker Toys, Inc.
Tammy is a student at a local university majoring in psychology. She has always been fascinated by toys. So she entered the business area that was her comfort zone - toys. Having done the business plan for Tinker Toys and established the business officially, Tammy is exploring the toy product ideas and its pricing

-Having generated several toy ideas,the next step Tammy needs to pursue in the new product development process is

Quizplus · Accepted Answer

The next step in the new product development process after generating toy ideas is to screen them to evaluate their feasibility and potential profitability. This is done through idea screening, which involves analyzing each idea's strengths and weaknesses to determine whether it aligns with the company's goals and market demand. Once the ideas have been screened, they can then be further evaluated and developed in the product development stage. Therefore, the best choice is C - idea screening.

Tinker Toys, Inc. Tammy Is a Student at a Local University Majoring in University