A one-page document on a letterhead that introduces the business plan and owner and indicates why the recipient is being asked to read the plan is called a(n)

Question

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A cover letter is typically used to introduce the business plan, provide an overview of the business and its owner, and explain why the recipient is being asked to read the plan. It is usually only one page and is printed on the company's letterhead. The other options (executive summary, appendix, and title page) are different elements of a business plan that come after the cover letter.

A One-Page Document on a Letterhead That Introduces the Business