A stand-alone marketing plan will include financial data and projections in the form of balance sheets and income statements.
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Q7: An undifferentiated marketing strategy is used when
Q8: Direct competition refers to a strategy where
Q9: It is much easier to compare groups
Q10: It is a good idea for a
Q11: One frequent type of open-ended question used
Q13: If a product or service is a
Q14: Ethnographic research primarily consists of asking potential
Q15: Hiring marketing research firms is a much
Q16: The marketing plan is a one-time process
Q17: Identifying competition helps a business get an
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