To minimize the impact of demand characteristics, an experimenter should:
A) ensure confidentiality.
B) make the real purpose of the study difficult for participants to figure out.
C) only use behavioral measures.
D) have participants respond one at a time.

Question

Quizplus · Accepted Answer

Making the real purpose of the study difficult for participants to figure out helps minimize the impact of demand characteristics by reducing the likelihood that participants will guess what the experimenter expects to find and alter their behavior accordingly.

To Minimize the Impact of Demand Characteristics, an Experimenter Should