A marketing company conducted a survey of college students to obtain data for an advertising campaign. They selected 1421 students randomly from campus directories of 132 colleges and universities. The students in the directories at the 132 colleges and universities represent:
A) the population.
B) the sample.

Question

Quizplus · Accepted Answer

The students in the directories at the 132 colleges and universities represent the entire population of college students, as the directories cover all students at the chosen schools. Therefore, the 1421 students selected from these directories represent a sample of the population.

A Marketing Company Conducted a Survey of College Students to Obtain