When you feel cold, you engage in behavior to reduce this unpleasant feeling such as putting on your coat. This desire to reduce internal tension is a crucial aspect of drive theories of motivation.

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Drive theories of motivation suggest that individuals are motivated to reduce internal tension caused by unmet needs or desires. When a person feels cold, their body experiences tension and uncomfortable feelings, leading them to engage in behaviors such as putting on a coat to reduce this tension and improve their comfort.

When You Feel Cold, You Engage in Behavior to Reduce