Alia, the manager of a pet store, notices that most of the goods that come to her store are packed in high-quality cardboard boxes which are later discarded. She comes up with a plan and instructs her employees to use the cardboard boxes for making scratching boards for cats. She then sells the scratching boards at a price much lower than the other branded versions available in the market. Which of the following describes Alia's planning?
A) Action oriented
B) Priority oriented
C) Advantage oriented
D) Change oriented

Question

Quizplus · Accepted Answer

Alia's plan to repurpose cardboard boxes into scratching boards for cats and sell them at a lower price demonstrates a focus on leveraging existing resources to create a competitive advantage, hence it is advantage oriented.

Alia, the Manager of a Pet Store, Notices That Most