Reckitt Benckiser's multiple acquisitions of consumer products companies has been motivated by its quest for:
A)Restructuring opportunities
B)International diversification
C)Building a portfolio of consumer brands
D)Scale economies in production and marketing.

Question

Quizplus · Accepted Answer

Reckitt Benckiser's multiple acquisitions of consumer products companies has been motivated by the company's desire to build a portfolio of consumer brands. By acquiring different brands and incorporating them into their portfolio, they can increase their market share, expand their product offerings, and reach new customer segments. This strategy is evident in their acquisition of Mead Johnson Nutrition for $16.6 billion in 2017 and in their recent agreement to acquire Schiff Nutrition International for $1.4 billion in 2021.

Reckitt Benckiser's Multiple Acquisitions of Consumer Products Companies Has Been