Proving that a profitable market exists involves:
A)showing customer interest.
B)documenting market claims.
C)Both A and B
D)Neither A nor B

Question

Quizplus · Accepted Answer

To prove that a profitable market exists, both showing customer interest (A) and documenting market claims (B) are important. Demonstrating that customers are interested in the product or service is crucial as it indicates potential demand. Documenting market claims involves providing evidence that the market size, growth rate, competition, and other relevant factors support the viability of the market. Only by combining both aspects can an entrepreneur convince investors or other stakeholders that there is a reasonable chance of success.

Proving That a Profitable Market Exists Involves