The writer of a business plan should emphasize opportunities and promises associated with the business concept and de-emphasize the related threats or problems.

Question

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The writer of a business plan should present a realistic and balanced view of both the opportunities and threats associated with the business concept. Ignoring or downplaying potential problems may lead to failure or missed opportunities for improvement. It is crucial to acknowledge the potential obstacles and explain how they will be addressed to enhance the plan's credibility and viability.

The Writer of a Business Plan Should Emphasize Opportunities and Promises