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Identifying an Unmet Need Does Not Ensure That a Venture

Question 31

Multiple Choice

Identifying an unmet need does not ensure that a venture will succeed in the market. Therefore, a business plan should include the________


A) main competitive methods used by potential rivals.
B) product lines of every potential rival.
C) product lines of major potential rivals.
D) all (a-c) should be included in the business plan.
E) both a and b should be included.

Correct Answer:

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