Using the model in equation (8.16), how many records would be sold if £29,000 was spent on brand advertising, the track was played 19 times on radio and the band were rated 7 on the attractiveness scale?
A) 2,461,660 records
B) 2435 records
C) 2488 records
D) 2, 435, 050 records

Question

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The Answer of Using the model in equation (8.16), how many records would be sold if £29,000 was spent on brand advertising, the track was played 19 times on radio and the band were rated 7 on the attractiveness scale?
A) 2,461,660 records
B) 2435 records
C) 2488 records
D) 2, 435, 050 records

Using the Model in Equation (8