Textbook publishers could be classified in which form(s) of e-business: (i) B2B, (ii) C2C, (iii) B2C.

Question

Quizplus · Accepted Answer

Textbook publishers sell their products to businesses (such as schools and universities) and individual consumers (such as students). This makes them involved in both B2B (selling to businesses) and B2C (selling to consumers) forms of e-business. They are not involved in C2C (consumer-to-consumer) e-business as they do not provide a platform for consumers to sell goods to other consumers. Therefore, the best choice is B, which includes the two forms of e-business that textbook publishers are involved in.

Textbook Publishers Could Be Classified in Which Form(s) of E-Business