________ pricing strategies work best in markets where no "elite" segments exist or in highly competitive markets where similar products are trying to gain a foothold.
A)Skimming
B)Sliding-down-the-demand-curve
C)Odd
D)Penetration

Question

Quizplus · Accepted Answer

Penetration pricing strategies work best in markets where there is intense competition or where there are no elite market segments. This is because the primary goal of penetration pricing is to capture market share quickly by setting a low initial price to attract customers away from competitors. As a result, it may not be a feasible pricing strategy for markets with higher income customers or markets where products are seen as status symbols.

________ Pricing Strategies Work Best in Markets Where No "Elite