Conclusions about what the priorities should be for allocating resources to the various businesses of a diversified company need to be based on such considerations as

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All of these considerations are important when determining how to allocate resources within a diversified company. Profit and growth potential, industry attractiveness and competitive strength, strategic fit and resource fit with other business units, as well as cash flow characteristics and return on investment, all help to inform decision-making about where to allocate precious resources. It is essential to take a holistic approach to ensure that investments are being made in areas that have the greatest potential to drive growth and create value for the company as a whole.

Conclusions About What the Priorities Should Be for Allocating Resources