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Bypassing Regular Sales Channels in Favor of Internet Retailing Can

Question 40

Multiple Choice

Bypassing regular sales channels in favor of Internet retailing can have strong appeal if it


A) raises distribution costs and ignores channel conflicts.
B) provides a relative cost disadvantage over rivals.
C) offers lower margins resulting in higher selling prices to end users.
D) includes partnering rather than competing with existing distributors.
E) All of these.

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