A company's value chain
A)consists of the primary activities that it performs in seeking to deliver value to shareholders in the form of higher dividends and a higher stock price.
B)depicts the internally performed activities associated with creating and enhancing the company's competitive assets.
C)consists of two broad categories of activities: the primary activities that create customer value and the requisite support activities that facilitate and enhance the performance of the primary activities.
D)concerns the basic process the company goes through in performing R&D and developing new products.
E)consists of the series of steps a company goes through to develop a new product,get it produced and into the marketplace,and then start collecting revenues and earning a profit.

Question

Quizplus · Accepted Answer

A company's value chain consists of two broad categories of activities: primary activities that create customer value and support activities that facilitate and enhance the performance of the primary activities. The primary activities include inbound logistics, operations, outbound logistics, marketing and sales, and service. The support activities include procurement, technology development, human resource management, and firm infrastructure. The value chain is important for analyzing the sources of a company's competitive advantage and identifying areas for cost reduction and efficiency improvements.

A Company's Value Chain