Which of the following is not an option for remedying a forward channel-related cost disadvantage?
A)Negotiate more favorable prices with suppliers.
B)Integrate forward into company-owned retail outlets.
C)Collaborate closely with forward channel allies to identify mutual cost-saving opportunities.
D)Change to a more economical distribution strategy.
E)Pressure dealer-distributors to reduce their costs and markups.

Question

Quizplus · Accepted Answer

Negotiating more favorable prices with suppliers is not related to remedying a forward channel-related cost disadvantage. It is a strategy aimed at reducing input costs from suppliers, not addressing costs associated with the distribution or selling of the product. Forward channel strategies involve the movement of goods from the company to the consumer, including distribution methods and retailing, not the procurement of inputs.

Which of the Following Is Not an Option for Remedying