"Promotion" includes:
A) advertising.
B) personal selling.
C) sales promotion.
D) publicity.
E) All of these may be included in Promotion.
Correct Answer:
Verified
Q168: "Promotion" may include:
A) personal selling to channel
Q169: The _ area of the marketing mix
Q170: Hewlett-Packard sells personal computers through specialty computer
Q171: Big Fizz Co., a manufacturer of cola-flavored
Q172: A "channel of distribution":
A) usually has three
Q174: The _ area of the marketing mix
Q175: "Place" is NOT concerned with:
A) storing.
B) intermediaries.
C)
Q176: A detailed plan for handling transportation and
Q177: "Place" is concerned with:
A) intermediaries.
B) transporting.
C) channel
Q178: "Place" is concerned with:
A) getting the product
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