From your reading of the chapter-opening case study, the Charlotte Hornets implemented a data warehouse in order to solve which of the following problems?
A) Online ticket sales were falling.
B) There were too many sources of data.
C) The entities and attributes of customer records were poorly organized.
D) There was too much unorganized customer data for decision makers to digest.
E) The team's computer hardware was outdated.

Question

Quizplus · Accepted Answer

The case study states that the Charlotte Hornets needed a data warehouse because decision makers were "drowning in transactional data" and needed a way to extract insights from the vast amount of unorganized data. This indicates that there was too much unorganized customer data for decision makers to digest.

From Your Reading of the Chapter-Opening Case Study, the Charlotte