Which business objective were competitors seeking when they rushed to provide ATMs after Citibank introduced the first ATMs in New York?
A) Improved efficiency
B) Customer and supplier intimacy
C) Survival
D) Competitive advantage
E) Improved decision making

Question

Quizplus · Accepted Answer

Competitors rushed to provide ATMs to ensure their survival in the market, as failing to do so would put them at a disadvantage compared to Citibank, which had already introduced this innovative service.

Which Business Objective Were Competitors Seeking When They Rushed to Provide