A ________ increases the likelihood or probability that a person will NOT take part in a given behavior. These can be experienced as punishments (lost rewards) because individuals may engage in one behavior over another.

Question

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A cost increases the likelihood that an individual will not take part in a given behavior because they may perceive the cost as a punishment, such as the loss of time or money. This can lead to individuals choosing an alternative behavior that does not come with such a cost. Choices A and B both refer to positive incentives, while choice C is too vague to be the most accurate answer.

A ________ Increases the Likelihood or Probability That a Person