Benefits of franchising-for the franchisor-include ________.

Question

Quizplus · Accepted Answer

Franchising offers the franchisor a number of benefits including lower marketing and promotional costs as franchisees will often undertake much of the local marketing for the business; growth with minimal capital investment as the franchisor can expand their business without having to incur the full costs of setting up new locations; and also royalty payments which help generate ongoing revenue for the franchisor. Therefore, all of the options provided are correct.

Benefits of Franchising-For the Franchisor-Include ________