In your marketing class,your assignment is to create an advertisement that will encourage people to buy condom X over condom Y.Given your knowledge of persuasion,which strategy would be most effective?
A) An ad that reads "AIDS kills",along with a suggestion that condom X prevents it.
B) An ad that reads "AIDS kills",along with a suggestion that condom Y does not prevent it.
C) An ad that suggests condom X prevents AIDS.
D) An ad that suggests condom Y does not prevent AIDS.
Correct Answer:
Verified
Q21: When people are in a good mood
Q29: Researchers found that California high school students
Q32: when does resistance to attitude change peak?
A)In
Q42: Fear-arousing messages are most effective when they
A)cause
Q54: Fear-arousing messages work best when they
A) do
Q70: In surveys conducted on groups of younger
Q77: People tend to have different social and
Q78: Darla wants to persuade her parents to
Q84: Describe the ways in which a television
Q104: You have been hired to develop an
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents