The data mining application that looks for one occurrence of a type of data being associated with another in the stored data is called ____.
A) drill-down analysis
B) online analytic processing
C) market basket analysis
D) reversion analysis
E) data transformation

Question

Quizplus · Accepted Answer

The description in the question matches the technique used in market basket analysis, which looks for correlations between products that are purchased together. Therefore, option C is the correct choice. The other options do not match the given description. Drill-down analysis involves digging deeper into data to find specific details, online analytic processing involves analyzing data in real-time, reversion analysis involves predicting future trends based on past data, and data transformation involves converting data from one format to another.

The Data Mining Application That Looks for One Occurrence of a Type