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Which of the Following Is an Example of a Product

Question 3

Multiple Choice

Which of the following is an example of a product developing secondary meaning?


A) Customers identify a certain color as identifying a company's product.
B) Customers hear of the term through a secondary source such as media advertising.
C) A company has illegally misappropriated a trademark and has used it in second place to identify a product.
D) A company has agreed to only use a trademark secondarily after the primary user has abandoned it.
E) A product has secondary meaning in the minds of consumers as to usefulness.

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