A license is ________.
A) The right to use a name or image on a product
B) The right to sell knockoffs of a product
C) The right to sell duplicates of a product
D) The right to start a business and run it exactly as the licensor wants it run
E) The same as a franchise
Correct Answer:
Verified
Q16: Benefits of franchising-for the franchisor-include _.
A) Lower
Q17: Which of the following is a harvest
Q18: One of the advantages of an Employee
Q19: _ strategies are ways to obtain money
Q20: A brand is a combination of name,
Q22: Adidas with its athletic shoes have applied
Q23: In most industries, twenty or thirty key
Q24: Franchising and licensing are called replication strategies
Q25: Harvesting your business means that you sell
Q26: A disadvantage of harvesting cash over time
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