________ is free (non-purchased) mention of your business or brand in newspapers, magazines, radio or TV.
A) Advertising
B) Publicity
C) Product marketing
D) Promotion

Question

Quizplus · Accepted Answer

Publicity refers to free mentions of a business or brand in various forms of media without any payment or purchase involved. Advertising, on the other hand, involves paid promotion of a business or brand. Product marketing and promotion are broad terms that may involve both advertising and publicity efforts.

________ Is Free (Non-Purchased) Mention of Your Business or Brand