Successful e-tailers have discovered that these factors enhance their reputations for online customer service ________.

Question

Quizplus · Accepted Answer

All of these factors play a crucial role in enhancing a Web-based reputation for online customer service. A comprehensive FAQ page and e-mail order confirmation with shipment notices establish transparency, while visible telephone and e-mail contact information provide customers with a sense of security. Quick responses to questions with meaningful information demonstrate that the retailer values the customer's time and provides effective support.

Successful E-Tailers Have Discovered That These Factors Enhance Their Reputations