For many small businesses, nonprice competition (focusing on factors other than price)is a more effective strategy than trying to beat larger competitors in a price war.

Question

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Nonprice competition allows small businesses to differentiate themselves from larger competitors and appeal to customers based on factors such as quality, customer service, and unique offerings. Price wars often lead to lower profit margins and can be unsustainable for small businesses.

For Many Small Businesses, Nonprice Competition (Focusing on Factors Other