Firms can safeguard customer information by doing which of the following?:
A)Allow customers to opt-in and out of mailing lists
B)Allow customers to access their accounts online to view information collected about themselves
C)Both A & B
D)None of these

Question

Firms can safeguard customer information by doing which of the following?:
A)​Allow customers to opt-in and out of mailing lists
B)Allow customers to access their accounts online to view information collected about themselves​
C)Both A & B​
D)None of these​

Quizplus · Accepted Answer

Allowing customers to opt-in and out of mailing lists and giving them access to their own account information are both effective ways to safeguard customer information. By giving customers control over their own data, firms can increase customer trust and loyalty, and reduce the risk of data breaches or misuse.

Firms Can Safeguard Customer Information by Doing Which of the Following