Trade advertising is advertising the retailer conducts with the cost shared between manufacturer and retailer.

Name: Trade advertising is advertising the retailer conducts with the cost shared between manufacturer and retailer.
Brand: Quizplus
Rating: 4.9 (52 reviews)

Question

Quizplus · Accepted Answer

Trade advertising is undertaken by the manufacturer and directed toward the wholesaler or retailer. Cooperative advertising is advertising the retailer conducts with the cost paid for by the manufacturer or shared by the manufacturer and retailer.

Trade Advertising Is Advertising the Retailer Conducts with the Cost