Adidas, the German sportswear maker, paid a hefty $80 million to $100 million in cash and services for sponsorship of the 2008 Beijing Summer Olympics. This is an
Example of _________________________.

Name: Adidas, the German sportswear maker, paid a hefty $80 million to $100 million in cash and services for sponsorship of the 2008 Beijing Summer Olympics. This is an Example of _________________________.
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Question

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Adidas paid for event sponsorship of the 2008 Beijing Summer Olympics.

Adidas, the German Sportswear Maker, Paid a Hefty $80 Million