Which of these phrases most effectively presents the idea in a cover message for a marketing job?
A) "Studied marketing for three years"
B) "Took several courses in marketing"
C) "Studied buyer behavior and marketing analysis"
D) "Enrolled in three marketing courses this semester"
E) "Completed a course in marketing last fall"

Question

Quizplus · Accepted Answer

Option C presents a specific and focused statement about the candidate's background in marketing, highlighting their knowledge of buyer behavior and marketing analysis. The other options are either too general or do not provide enough detail to effectively convey the candidate's qualifications for a marketing job.

Which of These Phrases Most Effectively Presents the Idea in a Cover