In the example of the Nike running shoe,we see that
A) selling costs account for over half of a shoe's retail price.
B) materials actually account for two-thirds of the retail price of the shoes.
C) taxes account for one-quarter of the retail price of the shoes.
D) production costs exceed selling costs by a wide margin.
E) raw materials costs are by far the largest component of the total costs of producing the shoes.

Question

Quizplus · Accepted Answer

Selling costs, including marketing and distribution, often account for a significant portion of a shoe's retail price, frequently exceeding the costs of raw materials and production.

In the Example of the Nike Running Shoe,we See That