Sears uses __________ as a selling channel to liquidate (get rid of)its excess or discontinued inventory.
A)C2C commerce
B)forward auctions
C)reverse auctions
D)affiliate marketing

Question

Quizplus · Accepted Answer

Sears uses forward auctions as a selling channel to liquidate its excess or discontinued inventory by auctioning them off to the highest bidder. In forward auctions, the seller starts with a minimum price, and potential buyers bid higher until the auction ends, and the highest bidder wins. This helps Sears quickly get rid of its excess inventory while also generating revenue from the sale.

Sears Uses __________ as a Selling Channel to Liquidate (Get