In the process of global brand management, if a company decides against a formal structure, it might still find it worthwhile to have an informal mechanism. This
Usually takes the form of a(n) ______________ branding meeting.

Question

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An ad-hoc branding meeting is a meeting convened for a specific purpose, often impromptu, and without a fixed schedule or regular structure. It is an informal mechanism that can be used by a company that does not want a formal structure in global brand management.

In the Process of Global Brand Management, If a Company