How large a sales force needs to be, how much training the sales force will need, whether the sales force is predominately local or foreign, and the manner of
Compensation are all issues influenced by the __________________ in(into) a
Market.
A) form of marketing
B) form of entry
C) form of promotion
D) form of commission
E) form of management

Question

Quizplus · Accepted Answer

The form of entry into a market, such as entering through joint ventures, franchising, or directly through a subsidiary, influences the size and training of the sales force, as well as the compensation and local or foreign composition.

How Large a Sales Force Needs to Be, How Much