FCCP stands for _____.
A)foreign consumer culture positioning
B)fast consumer culture positioning
C)financial consumer culture positioning
D)French consumer culture positioning
E)none of the above

Question

Quizplus · Accepted Answer

FCCP stands for Foreign Consumer Culture Positioning, which is a marketing strategy where a brand associates itself with a foreign culture to give its products a sense of authenticity or exotic appeal.

FCCP Stands for _____