In most instances, there is no mixture of universal, regional, and country-specific market segments.
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Q66: Countries where a company has high competitive
Q67: Demographic variables (e.g., age, gender, and family
Q68: One segment that marketers often overlook are
Q69: The requirements for effective market segmentation in
Q70: One segment that marketers often overlook is
Q72: The first step in doing international market
Q73: For two-stage international segmentation, the first step
Q74: Countries where a company has low competitive
Q75: Environmental changes or shifting consumer preferences often
Q76: Consumers from countries at the same stage
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